Voi Technology, the Swedish company of shared electric micro-mobility which has been operating in Italy for two years, has achieved two important objectives: 1 million trips made and 2 million kilometers traveled in just one year in 7 cities (Turin, Milan, Rho, Reggio Emilia, Modena, Rome and Palermo). In Milan alone, 400,000 journeys were made for over 850,000 kilometers travelled..
Electric micro-mobility in sharing as an additional service to public transport
Shared electric micro-mobility can be seen as a supplementary service to public transport, offering an alternative option for short journeys and making it easier for citizens to move around urban centres. This kind of service is often integrated with public transport, making it easier and more convenient for users to reach their final destination. Furthermore, it helps to reduce traffic congestion and the negative environmental impact associated with the use of private vehicles.
Sharing mobility is on the rise
The results of Voi Technology confirm the growth trend recorded by the Observatory of Sharing Mobility, which highlighted a 61% increase in rides made in 2021 compared to 2020. This demonstrates the growing popularity of shared electric micro-mobility as an alternative and sustainable transport option.
The Moovit report
Recently, the Moovit report for public mobility highlighted that in Milan:
- the average time spent using public transport for one journey is 43 minutes; 44% of Milanese spend more than two hours a day on public transport
- in media, the Milanese wait at the bus stop for 9 minutes for their means of transportbut it should be noted that 26% wait for more than 20 minutes
- 43% of Milanese use at least two modes of public transport on the same journey to reach your destination
According to data from Voi Technology, 58% of rides made with their scooters in Milan in 2022 were used as an integration to other means of public transport. This data indicates that the Milanese are increasingly considering the electric scooter as a means of making their daily journeys faster and more efficient, reducing the need to use a private car in the city. This helps to improve urban mobility and reduce the negative environmental impact associated with the use of private vehicles.
The “City in 15 minutes” model in Italy
The concept of the “City in 15 minutes” is part of Voi’s corporate vision to create “Cities made to be lived in – on a human scale“, which has become the basis of their strategy since 2019. This vision focuses on creating more livable and accessible cities, where all important places can be reached in 15 minutes or less. The goal is to improve urban mobility and make cities more sustainable for people and the environment.
Lo studio Sony CLS
According to a study by Sony CLS which took into consideration around 110 European cities, Milan is positioned in 60th place among the cities that are closest to the realization of the “City in 15 minutes” model. This means that there is still a lot of work to be done to reorganize Milan so that it is completely human-friendly and can reach higher positions in the league table. This requires ongoing efforts by local authorities and the community to improve urban mobility and make cities more sustainable and accessible for people.
Milan areas without services
In particular, the areas that are most deprived of essential services within a 15-minute walk are: Bovisasca, Vialba, Quarto Oggiaro, Musocco, Stephenson, Roserio, Chartreuse, Gallaratese, st leonard, Lampugnano, San Siro, Armed forces, Lorenteggio, St. Christopher, Baron, Rogoredo, Saint Julia, Vegetable market, Nettle, They score, Niguarda e Dergano.
The support of electric mobility
Shared electric micromobility can help the citizens of Milan to make their travels more efficient, especially in areas without essential services within a 15-minute walk. A study showed that a 12-minute scooter ride through the city would take 17 minutes by car, considering traffic and parking time.
The benefits of “Cities in 15 minutes”
Realizing the 15 Minute City vision can have several positive effects on citizens’ lives. These include a reduction in traffic, resulting in personal time recovery, and a better air quality thanks to the reduction of CO2 and PM2.5 emissions.
Your contribution to reducing emissions in Milan
Thanks to around 400,000 rides on Voi scooters, with an average of 2.15 kilometers per ride and an average time of 12 minutes, over 800,000 kilometers have been covered. This made it possible to avoid about 53 thousand journeys by private car which corresponds to having avoided the production of:
- 10.5 kg of PM 2.5
- circa 16 tons of CO2
To achieve the same result, about 250 trees already ten years old would have had to be planted in the city.
