Lancia, the famous Italian brand, announced the production of the new Lancia “Gamma” from 2026. The model will be manufactured at the Stellantis factory in Melfi, Italy, known for its expertise in automobile production and its orientation towards sustainable mobility.
With this new step, Lancia is fully committed to the transition to premium electric vehicles, while staying true to its Italian heritage. Following the return of the Ypsilon, the Italian firm continues to slowly unveil its new range.
The Lancia range expands with the new “Gamma”.
The announcement of the production of the Lancia Gamma in Melfi marks an important stage in the rebirth of the Italian brand. Designed and manufactured in Italy, the Gamma will benefit from multi-platform.EnergyEnergy STLA medium from stellentes. The latter offers great flexibility in the choice of thermal and electric engines.
By choosing Melfi, Stellantis values Italian know-how and supports its commitment to high-quality local production. The brand also revealed the return of the Lancia Corse sports division, demonstrating the brand’s desire to reconnect with its racing roots. AutomobileAutomobile.
A European strategy towards sustainability and efficiency
The launch is part of a wider strategy for Lancia, which plans to return to Europe with 70 new points of sale in six countries, including 25 in France. At the same time, the STLA medium platform reflects Lancia’s desire to offer modern and electric models.
Luca Napolitano, general manager of Lancia, clarified that the Gamma will be symbolic ” innovation, stylestyle and the pursuit of excellence », thereby confirming the brand’s ambition to position itself as a key player in the electric segment.
