Selling a home identity is almost impossible.

Selling a house This is often a challenge, especially if the property being offered has features that are considered unattractive. The real estate market. By cross-referencing supply and demand data and keeping in mind how long an ad appears on an agency’s website, it is possible to identify the characteristics of the most sought-after homes, rather than among them. Less popular.

This is what Immobiliare.it Insights, a proptech company of the Immobiliare.it Group, did by investigating the so-called “Time on the Market” Different real estate typologies in major cities vizAverage age of unsold items.

Selling a house is difficult

Generally, these are Features Of the home that is struggling to get out of the real estate market:

• Three-room apartment;
• Located on the lower floor (ground floor or first floor);
• Energy class G, the least efficient.

According to what the analysis of the data reveals, these are the characteristics that, among others, the three major centers in the south, i.e. Bari, Naples and Catania, and the other three major centers in the north, i.e. Milan, Rome and Genoa Immobiliare.it Insights data has been updated in the first half of 2024.

Exceptions

Every rule has its exceptions, and real estate market trends are no different. Florence and Venice confirm the principle regarding lower floors and energy class, but they differ because the properties that, on average, find buyers with more difficulty have more than 5 rooms. In Verona and Palermo, it’s the four-room apartment that spends the most time on the market. In Turin, two-room apartments in Class E are more difficult to sell. In Bologna, the lowest salable properties are always three-room apartments on the first floor, but new or under construction and therefore Class A or higher, less are less energetic than – deep

Time to market ratings

The report then shows the average sales times for properties by city:

1. Venus – 7.3 months;
2. Palermo – 6.9 months;
3. Bari – 6.8 months;
4. Catania – 6.7 months;
5. Rome – 6.6 months;
6. Genoa – 6.4 months;
7. Naples and Verona – 6.2 months;
8. Florence and Turin – 6 months;
9. Bologna – 5.8 months;
10. Milan – 5.6 months.

“Among all this data, there are two that need our attention more than anything else,” he says. Antonio Antini.Chief Business Development Officer of Immobiliare.it. “Firstly, the properties that stay on the market the longest are almost everywhere in the lowest energy class, even though they are the least expensive. This is because today the average The consumer is becoming increasingly selective, and considers the energy class an increasingly important feature when looking for a new home. Another aspect that stands out is the dynamism of Milan, which once again confirms itself as an Italian city is where demand easily meets supply.”

Prices

Prices of unsold goods are generally higher than the reference city average. are below Average difference per square meterBetween unsold and reference real estate market prices:

1. Venice – a difference of more than 600 euros per m2;
2. Turin and Bologna – 275 euros / m2;
3. Florence – 180 euros / m2;
4. Naples, Verona and Bari – 150 euros/m2;
5. Palermo – 100 euros / m2;
6. Genoa – 33 euros / m2;
7. Room – 14 euros / m2;
8. Catania – 7 euros / m2.

Milan is a case in itself: the prices of unsold goods here are lower than the average prices of the city: the difference is 385 euros/m2.