While Xumi sought 10,000 units of its Ultra SU -7 in 2025, the year 2027 will be the global expansion. The company plans to visit several European automotive markets to evaluate the trade performance of Chinese manufacturers such as BYD by focusing on rechargeable hybrid vehicles.
Xiaomi targets the European market for its cars
William Lou also returned to the Launch in the Xiaomi Automotive Market and many questions arose: “After every offer of the results, while talking to the investors, the latter thought that the Zumi Electric had arrived too late in the car market and had the lack of the right time.”
Except that the competition has been well developed since the beginning of the SU -7 in March 2024, as the president of Xumi has said: “From SU -7 to SU -7 Ultra, we have established solid foundations thanks to these two launches and denied doubts about our late entry into the automotive sector. Our automotive activity is now well connected to the Chinese market.”
Zumi’s automotive division strategy is involved in strengthening its position in the Chinese market. William Lou believes that it is impossible to expand internationally without a solid position on his land.
Xumi launched an automobile on March 30, 2021, announcing his ambitions. Then, on December 28, 2023, the SU -7 Electric Sidan was unveiled before the MWC 2024.
The SU7 was launched on March 28, 2024 with a price of about $ 29,680. According to Xumi, Electric Sidan has recorded more than 248,000 orders a year and has delivered more than 135,000 units to consumers. Xiaomi will soon set up a new electric vehicle, the U -7 crossover.
